Volume 2 Issue 2 2020

Volume 2 | Issue 2 | June 2020

Journal of Marketing Advances and Practices | eISSN: 2682-8170 | Volume 2 | Issue 2 | July 2020

 

01

 

Sharing Economy through E-Wallet: Understanding the Determinants of User Intention in Malaysia

Kar-Li Chan, Choi-Meng Leong and Bibiana Lim Chiu Yiong

Page 1 – 18 | Full Text   |

 

02

 

Can Peace be the Leading Purpose of Modern Marketing?

Kazi Nazmul Huda

Page 19 – 32 | Full Text  |

 

03

 

The Comparison of Hospital Brand Image Between Indonesia and Malaysia and The Causes

Efendi Haslim Hong, Andy Susilo Lukito Budi and Levi Nilawati

Page 33 – 44 | Full Text  |

 

04

 

Millennials’ S-Commerce Experience via Instagram: A Qualitative Research

Lau Teck Chai, Tan Pei Chin, David Ng Ching Yat and Rae Hooi

Page 45 – 64 | Full Text

05

 

The Effect of Expectations and Service Quality on Customer Experience in the Marketing 3.0 Paradigm

Alexander Tay Guan Meng and Samsinar Md. Sidin

Page 65 – 84 | Full Text